Louis Rukeyser

Louis Richard Rukeyser (January 30, 1933 – May 2, 2006) was an American financial journalist, columnist, and commentator, through print, radio, and television.

He was the host of two television series, ''Wall Street Week with Louis Rukeyser'', and ''Louis Rukeyser's Wall Street''. He also published two financial newsletters, ''Louis Rukeyser's Wall Street'' and ''Louis Rukeyser's Mutual Funds''.

Named by ''People'' magazine as the only sex symbol of "the dismal science" of economics, Rukeyser won numerous awards and honors over his lifetime.

Rukeyser was famous for his pun-filled humor, and for advising investors to ignore short-term gyrations of the market and think long term. In answering a letter on investing in a hairpiece manufacturer, he quipped that "if your money seems to be hair today and gone tomorrow, we'll try to make it grow back by giving the bald facts on how to get your investments toupée." Provided by Wikipedia