Electronic Word of Mouth (eWOM) in the Marketing Context. 1st ed. 2017

af Ismagilova, Elvira, Dwivedi, Yogesh K., Slade, Emma, Williams, Michael D.
Udgivet 2020

Emerging Markets from a Multidisciplinary Perspective

af Dwivedi, Yogesh K., Rana, Nripendra P., Slade, Emma L., Shareef, Mahmud A., Clement, Marc, Simintiras, Antonis C., Lal, Banita
Udgivet 2020

Digital and Social Media Marketing

af Rana, Nripendra P., Slade, Emma L., Sahu, Ganesh P., Kizgin, Hatice, Singh, Nitish, Dey, Bidit, Gutierrez, Anabel, Dwivedi, Yogesh K.
Udgivet 2020