APA Alıntı

Belch, G. E. (. E. (2004). Advertising and promotion: An integrated marketing communications perspective. McGraw-Hill.

Chicago Stili Alıntı

Belch, George E. (George Edward). Advertising and Promotion: An Integrated Marketing Communications Perspective. McGraw-Hill, 2004.

MLA Alıntı

Belch, George E. (George Edward). Advertising and Promotion: An Integrated Marketing Communications Perspective. McGraw-Hill, 2004.