Cita APA

Cateora, P. R., & Graham, J. L. (2007). International marketing (13th ed.). Boston, Mass.: McGraw-Hill/Irwin.

Citación estilo Chicago

Cateora, Philip R., y John L. Graham. International Marketing. 13th ed. Boston, Mass.: McGraw-Hill/Irwin, 2007.

Cita MLA

Cateora, Philip R., y John L. Graham. International Marketing. 13th ed. Boston, Mass.: McGraw-Hill/Irwin, 2007.