Stiff, D. (2006). Sell the brand first: How to sell your brand and create lasting customer loyalty. New York: McGraw-Hill.
Styl cytowania ChicagoStiff, Dan. Sell the Brand First: How to Sell Your Brand and Create Lasting Customer Loyalty. New York: McGraw-Hill, 2006.
Styl cytowania MLAStiff, Dan. Sell the Brand First: How to Sell Your Brand and Create Lasting Customer Loyalty. New York: McGraw-Hill, 2006.
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