Cita APA

Dalrymple, D. J., & Parsons, L. J. (2000). Basic marketing management (2nd ed.). New York: J. Wiley.

Citación estilo Chicago

Dalrymple, Douglas J., y Leonard J. Parsons. Basic Marketing Management. 2nd ed. New York: J. Wiley, 2000.

Cita MLA

Dalrymple, Douglas J., y Leonard J. Parsons. Basic Marketing Management. 2nd ed. New York: J. Wiley, 2000.