Bearden, W. O. (1998). Marketing principles and perspectives (2nd ed.). Boston, Mass.: Irwin/McGraw-Hill.
シカゴスタイル引用形Bearden, William O. Marketing Principles and Perspectives. 2nd ed. Boston, Mass.: Irwin/McGraw-Hill, 1998.
MLA引用形式Bearden, William O. Marketing Principles and Perspectives. 2nd ed. Boston, Mass.: Irwin/McGraw-Hill, 1998.
警告: この引用は必ずしも正確ではありません.