rdf-syntax-grammar
mods:
  schema location: http://www.loc.gov/mods/v3 http://www.loc.gov/standards/mods/v3/mods-3-2.xsd
  title info:
    title: Marketing management
    sub title: strategies and programs
  name:
    name part: Guiltinan, Joseph P.
    role:
      role term: creator
  type of resource: text
  origin info:
    place:
      place term: vm
    place:
      place term: New York
    publisher: McGraw-Hill Companies
    date issued: 1997
    edition: 6th edition.
    issuance: monographic
  language:
    language term: eng
  physical description:
    form: print
    extent: xvi, 463p. : ill.
  note: Joseph P. Guiltinan.
  subject:
    title info:
      title: Marketing
  subject:
    title info:
      title: Management
  subject:
    topic: Marketing
    topic: Management
  classification: 658.8 GU-J
  identifier: 007114255X
  record info:
    record content source: IRC
    record creation date: 010220
    record change date: 20030217151641.0
    record identifier: 000046370