Kasper, H. (1999). Services marketing management: An international perspective. New york: John Wiley and Sons.
Chicago ZitierstilKasper, Hans. Services Marketing Management: An International Perspective. New york: John Wiley and Sons, 1999.
MLA ZitierstilKasper, Hans. Services Marketing Management: An International Perspective. New york: John Wiley and Sons, 1999.
Achtung: Diese Zitate sind unter Umständen nicht zu 100% korrekt.