Cita APA

Kasper, H. (1999). Services marketing management: An international perspective. New york: John Wiley and Sons.

Citación estilo Chicago

Kasper, Hans. Services Marketing Management: An International Perspective. New york: John Wiley and Sons, 1999.

Cita MLA

Kasper, Hans. Services Marketing Management: An International Perspective. New york: John Wiley and Sons, 1999.

Precaución: Estas citas no son 100% exactas.