Webber, H. (1998). Divide and conquer: Target your customers through market segmentation. New York: John Wiley and Sons.
Παραπομπή Chicago StyleWebber, Harry. Divide and Conquer: Target Your Customers Through Market Segmentation. New York: John Wiley and Sons, 1998.
Παραπομπή MLAWebber, Harry. Divide and Conquer: Target Your Customers Through Market Segmentation. New York: John Wiley and Sons, 1998.
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