Webber, H. (1998). Divide and conquer: Target your customers through market segmentation. New York: John Wiley and Sons.
Chicago Style CitationWebber, Harry. Divide and Conquer: Target Your Customers Through Market Segmentation. New York: John Wiley and Sons, 1998.
Cita MLAWebber, Harry. Divide and Conquer: Target Your Customers Through Market Segmentation. New York: John Wiley and Sons, 1998.
Atenció: Aquestes cites poden no estar 100% correctes.