Rossiter, J. R. (1998). Advertising communications and promotion management (2nd ed.). Boston, Mass.: Irwin/McGraw-Hill.
シカゴスタイル引用形Rossiter, John R. Advertising Communications and Promotion Management. 2nd ed. Boston, Mass.: Irwin/McGraw-Hill, 1998.
MLA引用形式Rossiter, John R. Advertising Communications and Promotion Management. 2nd ed. Boston, Mass.: Irwin/McGraw-Hill, 1998.
警告: この引用は必ずしも正確ではありません.