Quantitative methods in marketing /
This book presents quantitative methods in marketing.
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| Main Author: | Hooley, Graham J. |
|---|---|
| Other Authors: | Hussey, Michael. |
| Format: | Book |
| Language: | English |
| Published: |
London :
International Thomson Business,
1999.
|
| Edition: | 2nd ed. |
| Subjects: | |
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| Institutions: | Mạng thư viện Đại học Đà Nẵng |
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