APA Citation

Mercer, D. S. (1999). Marketing: The encyclopedic dictionary. Oxford: Blackwell.

Chicago Style Citation

Mercer, David Steuart. Marketing: The Encyclopedic Dictionary. Oxford: Blackwell, 1999.

MLA Citation

Mercer, David Steuart. Marketing: The Encyclopedic Dictionary. Oxford: Blackwell, 1999.

Warning: These citations may not always be 100% accurate.