Kotler, P., Bowen, J., & Makens, J. (1999). Marketing for hospitality and tourism (2nd ed.). Upper Saddle River, NJ: Prentice Hall.
Trích dẫn kiểu ChicagoKotler, Philip, John Bowen, và James Makens. Marketing for Hospitality and Tourism. 2nd ed. Upper Saddle River, NJ: Prentice Hall, 1999.
Deismireacht MLAKotler, Philip, John Bowen, và James Makens. Marketing for Hospitality and Tourism. 2nd ed. Upper Saddle River, NJ: Prentice Hall, 1999.
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