01135cam a2200373 i 4500 000047891 7585 20030312150449.0 010322|1997 vm 000 eng 0130842680 IRC IRC IRC eng 658.848 KE-W Keegan, Warren J. Global marketing / Warren J. Keegan, Mark C. Green. 2nd ed. Upper Saddle River, N.J. : Prentice-Hall, 1997. xxii, 594, [23] p. : ill., maps ; 25cm. This book is about global marketing. An organization that engages in global marketing focuses its resources on global market opportunities and threats. Marketing. Management. Export marketing Management. Export marketing Management Case studies. Green, Mark C. DUT From the UDN01 Monograph Printed language Mạng thư viện Đại học Đà Nẵng