01367cam a2200373 i 4500 000047958 7654 20041027111533.0 010321b1998 vm 000 eng 1861522037 IRC IRC IRC eng 658.4 RO-B Rogers, Beth. Seize the future for your business : using imagination to power growth / Beth Rogers. London : International Thomson Business Press, 1998. ix, 190 p. : ill. ; 23.5 cm. This book is divided into nine chapters: Why we need to seize the Future; How the future has been seized; Choosing and developing the project team; Analysing today; Learning from History; Establishing the 'Most likely" scenario; Identifying future customer needs; and Practising abstract thinking techniques to test the most likely scenario; and managing Implementation. Management. Strategic planning. Business planning. Industrial management. Strategic planning. Business planning. DUT From the UDN01 Monograph Printed language Mạng thư viện Đại học Đà Nẵng