APA citiranje

Vanden Bergh, B. G., & Katz, H. (1999). Advertising principles: Choice, challenge, change. Lincolnwood, Ill: NTC Business Books.

Trích dẫn kiểu Chicago

Vanden Bergh, Bruce G., và Helen Katz. Advertising Principles: Choice, Challenge, Change. Lincolnwood, Ill: NTC Business Books, 1999.

MLA citiranje

Vanden Bergh, Bruce G., và Helen Katz. Advertising Principles: Choice, Challenge, Change. Lincolnwood, Ill: NTC Business Books, 1999.