Marketing : real people, real choices /

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Marketing : real people, real choices /

Making Marketing Decisions; Understanding and Identifying Markets; Creating and managing a Product: Goods and Services; Assigning Value to the Product. Delivering the product; Communicating about the Product.

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Dades bibliogràfiques
Autor principal:	Solomon, Michael R.
Altres autors:	Stuart, Elnora W.
Format:	Llibre
Idioma:	English
Publicat:	Upper Saddle River, N.J : Prentice Hall, 2000.
Edició:	2nd ed.
Matèries:	Marketing. Marketing > Vocational guidance.
Etiquetes:	Afegir etiqueta Sense etiquetes, Sigues el primer a etiquetar aquest registre!

Thư viện lưu trữ:	Mạng thư viện Đại học Đà Nẵng

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