Marketing management : text and cases /

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Marketing management : text and cases /

This book is about: The role of marketing in organizations and society; Marketing strategy; Customer analysis; Market segmentation and product differrentiation; ...

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书目详细资料
主要作者:	Dalrymple, Douglas J.
其他作者:	Parsons, Leonard J.
格式:	图书
语言:	English
出版:	New York ; Chichester : John Wiley and Sons, 2000.
版:	7th ed.
主题:	Marketing. Management. Marketing > Management > Case studies. Marketing > Management.
标签:	添加标签没有标签, 成为第一个标记此记录!

Thư viện lưu trữ:	Mạng thư viện Đại học Đà Nẵng

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