APA Citation

Vincze, J. W., & Anderson, C. H. (2000). Cases in strategic marketing management. Boston: Houghton Mifflin.

Chicago Style Citation

Vincze, Julian W., and Carol H. Anderson. Cases in Strategic Marketing Management. Boston: Houghton Mifflin, 2000.

MLA Citation

Vincze, Julian W., and Carol H. Anderson. Cases in Strategic Marketing Management. Boston: Houghton Mifflin, 2000.

Warning: These citations may not always be 100% accurate.