Kotabe, M., & Helsen, K. (2001). Global marketing management (2nd ed.). New York: John Wiley and Sons.
Chicago Style CitationKotabe, Masaaki., i Kristiaan Helsen. Global Marketing Management. 2nd ed. New York: John Wiley and Sons, 2001.
Cita MLAKotabe, Masaaki., i Kristiaan Helsen. Global Marketing Management. 2nd ed. New York: John Wiley and Sons, 2001.
Atenció: Aquestes cites poden no estar 100% correctes.