Ferrell, O. C., Pride, W. M., Dibb, S., & Simkin, L. (2001). Marketing: Concepts and strategies (4th ed.). Boston: Houghton Mifflin.
Style de citation ChicagoFerrell, O. C., William M. Pride, Sally Dibb, et Lyndon Simkin. Marketing: Concepts and Strategies. 4th ed. Boston: Houghton Mifflin, 2001.
Style de citation MLAFerrell, O. C., William M. Pride, Sally Dibb, et Lyndon Simkin. Marketing: Concepts and Strategies. 4th ed. Boston: Houghton Mifflin, 2001.
Attention : ces citations peuvent ne pas être correctes à 100%.