APA Citation

Dibb, S., & Simkin, L. (1995). The market segmentation workbook: Target marketing for marketing managers. London ; New York: Routledge.

Chicago Style Citation

Dibb, Sally, and Lyndon Simkin. The Market Segmentation Workbook: Target Marketing for Marketing Managers. London ; New York: Routledge, 1995.

MLA Citation

Dibb, Sally, and Lyndon Simkin. The Market Segmentation Workbook: Target Marketing for Marketing Managers. London ; New York: Routledge, 1995.

Warning: These citations may not always be 100% accurate.