Dibb, S., Simkin, L., & Bradley, J. (1996). The marketing planning workbook: Effective marketing for marketing managers. London: International Thomson Business Press.
Style de citation ChicagoDibb, Sally., Lyndon Simkin, et John Bradley. The Marketing Planning Workbook: Effective Marketing for Marketing Managers. London: International Thomson Business Press, 1996.
Style de citation MLADibb, Sally., Lyndon Simkin, et John Bradley. The Marketing Planning Workbook: Effective Marketing for Marketing Managers. London: International Thomson Business Press, 1996.
Attention : ces citations peuvent ne pas être correctes à 100%.