01138cam a2200361 i 4500 000048801 8527 20051111141449.0 010322b1999 vm 000 eng 0538891483 IRC IRC IRC eng 658.83 JA-G Jarboe, Glen R. The marketing research project manual / Glen R. Jarboe. 4th ed. Cincinnati : South-Western College, 1999. 235 p. : ill. ; 27.5cm. This book is about: The marketing research project; Market segmentation, positioning, and customer satisfaction studies; Choosing a topic and working with a client; ... Marketing. Methodology. Marketing research Methodology Handbooks, manuals, etc. Market surveys Methodology Handbooks, manuals, etc. DUT From the UDN01 Monograph Printed language Mạng thư viện Đại học Đà Nẵng