01406cam a2200421 i 4500 000049233 8969 20051111142825.0 010321b1998 vm 000 eng 1861521782 IRC IRC IRC eng 658.45 CR-D Cray, David, 1946- Making sense of managing culture / David Cray and Geoff Mallory. London : International Thomson Business Press, 1998. xiv, 187 p. : ill. ; 21.5cm. This book is about: A larger and smaller world; Traditional approaches to comparative research; Strategy and culture; Culture and cognition; People and culture; A cognitive approach to international management. Management. Organization. Organizational behavior. Intercultural communication. Industrial sociology. International business enterprises Management. Comparative management. Industrial management Cross-cultural studies. Corporate culture. Mallory, Geoffrey R. DUT From the UDN01 Monograph Printed language Mạng thư viện Đại học Đà Nẵng