Marketing management : cases for creative problem solving /
This book is divided into seven parts: Overview of marketing, business ethics; Market positioning and segmentation; International marketing; Marketing research; Branding, New product development, and Packaging; Pricing and Distribution; and Promotion.
Wedi'i Gadw mewn:
| Prif Awdur: | |
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| Awduron Eraill: | |
| Fformat: | Llyfr |
| Iaith: | English |
| Cyhoeddwyd: |
Cincinnati, Ohio :
South-Western College,
2001.
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| Pynciau: | |
| Tagiau: |
Ychwanegu Tag
Dim Tagiau, Byddwch y cyntaf i dagio'r cofnod hwn!
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| Thư viện lưu trữ: | Mạng thư viện Đại học Đà Nẵng |
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Byddwch y cyntaf i adael sylw!