Fundamentals of marketing /
Modern marketing and its environment. Target markets. The product. The price. Distribution. Promotion. Marketing in special fields. Managing the marketing effort.
Đã lưu trong:
| 主要作者: | Stanton, William J. |
|---|---|
| 其他作者: | Miller, Kenneth E., Layton, Roger A. |
| 格式: | 图书 |
| 语言: | English |
| 出版: |
Sydney :
McGraw-Hill,
1994.
|
| 版: | 3rd ed. |
| 主题: | |
| 标签: |
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| Thư viện lưu trữ: | Mạng thư viện Đại học Đà Nẵng |
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