APA Zitierstil

McDaniel, C. D., & Gates, R. (1999). Contemporary marketing research (4th ed.). Cincinnati, OH: South-Western College.

Chicago Zitierstil

McDaniel, Carl D., und Rogers Gates. Contemporary Marketing Research. 4th ed. Cincinnati, OH: South-Western College, 1999.

MLA Zitierstil

McDaniel, Carl D., und Rogers Gates. Contemporary Marketing Research. 4th ed. Cincinnati, OH: South-Western College, 1999.

Achtung: Diese Zitate sind unter Umständen nicht zu 100% korrekt.