McDaniel, C. D., & Gates, R. (1999). Contemporary marketing research (4th ed.). Cincinnati, OH: South-Western College.
Style de citation ChicagoMcDaniel, Carl D., et Rogers Gates. Contemporary Marketing Research. 4th ed. Cincinnati, OH: South-Western College, 1999.
Style de citation MLAMcDaniel, Carl D., et Rogers Gates. Contemporary Marketing Research. 4th ed. Cincinnati, OH: South-Western College, 1999.
Attention : ces citations peuvent ne pas être correctes à 100%.