Kotabe, M., & Helsen, K. (2011). Global marketing management: International student version (fifth edition.). Asian: John Wiley & Sons.
Chicago Style CitationKotabe, Masaaki, i Kristiaan Helsen. Global Marketing Management: International Student Version. fifth edition. Asian: John Wiley & Sons, 2011.
Cita MLAKotabe, Masaaki, i Kristiaan Helsen. Global Marketing Management: International Student Version. fifth edition. Asian: John Wiley & Sons, 2011.
Atenció: Aquestes cites poden no estar 100% correctes.