West, D. C., Ford, J. B., & Ibrahim, E. (2010). Strategic marketing: Creating competitive advantage (2nd ed.). Oxford New York: Oxford University Press.
Styl ChicagoWest, Douglas C., John B. Ford, a Essam Ibrahim. Strategic Marketing: Creating Competitive Advantage. 2nd ed. Oxford New York: Oxford University Press, 2010.
Citace podle MLAWest, Douglas C., John B. Ford, a Essam Ibrahim. Strategic Marketing: Creating Competitive Advantage. 2nd ed. Oxford New York: Oxford University Press, 2010.
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