Gupta, S. (2005). Managing customers as investments: The strategic value of customers in the long run. Upper Saddle River, N.J: Wharton School Pub.
Styl cytowania ChicagoGupta, Sunnil. Managing Customers As Investments: The Strategic Value of Customers in the Long Run. Upper Saddle River, N.J: Wharton School Pub, 2005.
Styl cytowania MLAGupta, Sunnil. Managing Customers As Investments: The Strategic Value of Customers in the Long Run. Upper Saddle River, N.J: Wharton School Pub, 2005.
Uwaga: Te cytaty mogą odróżniać się od wytycznej twojego fakultetu..