APA Citatie

Gupta, S. (2005). Managing customers as investments: The strategic value of customers in the long run. Upper Saddle River, N.J: Wharton School Pub.

Chicago Style citaat

Gupta, Sunnil. Managing Customers As Investments: The Strategic Value of Customers in the Long Run. Upper Saddle River, N.J: Wharton School Pub, 2005.

MLA citatie

Gupta, Sunnil. Managing Customers As Investments: The Strategic Value of Customers in the Long Run. Upper Saddle River, N.J: Wharton School Pub, 2005.

Let op: Deze citaties zijn niet altijd 100% accuraat.