Citazione APA

Gupta, S. (2005). Managing customers as investments: The strategic value of customers in the long run. Upper Saddle River, N.J: Wharton School Pub.

Stile di citazione Chicago

Gupta, Sunnil. Managing Customers As Investments: The Strategic Value of Customers in the Long Run. Upper Saddle River, N.J: Wharton School Pub, 2005.

Citazione MLA

Gupta, Sunnil. Managing Customers As Investments: The Strategic Value of Customers in the Long Run. Upper Saddle River, N.J: Wharton School Pub, 2005.

Attenzione: Queste citazioni potrebbero non essere precise al 100%.