01682nam a2200229Ia 4500 CTU_109672 210402s9999 xx 000 0 und d 650.1 L975 Lutz, Robert A. Guts : 8 laws of business from one of the most innovative business leaders of our time Robert A. Lutz Hoboken, NJ Wiley 2003 What do you do with a book that’s filled with controversial, counterintuitive, and downright contrarian statements that stand conventional wisdom on its ear and claim, lightheartedly, to be immutable "laws of business?" If the author is Robert Lutz, you read the book very carefully, probably several times, learn all of the "laws" by heart, and follow them to the letter every chance you get. You also find yourself laughing out loud, shaking your head in wonder, and nodding in agreement. Concluding that his laws have served him well and are generally reliable in any business situation and any industry, he goes on to explain why: * The customer isn’t always right ; * The primary purpose of business isn’t "to make money" ; * When everybody else is doing it, don’t ; * Too much quality can ruin you ; * Financial controls are bad * Disruptive people are an asset * Teamwork isn’t always good Success in business,Chrysler Corporation,Automobile industry and trade,Công nghiệp và kinh doanh ô tô,Thành công trong kinh doanh Management,Quản lý United States,Hoa Kỳ Minh, Q. Hieu Trung tâm Học liệu Trường Đại học Cần Thơ