Hollensen, S. (2006). Marketing planning: A global perspective. London: McGraw-Hill.
Chicago Style CitationHollensen, Svend. Marketing Planning: A Global Perspective. London: McGraw-Hill, 2006.
Cita MLAHollensen, Svend. Marketing Planning: A Global Perspective. London: McGraw-Hill, 2006.
Atenció: Aquestes cites poden no estar 100% correctes.