Mastering e-business
Mastering e-Businessis an introduction to the key concepts and challenges of the internet and electronic business. It explores the fresh and dynamic set of resources that e-business can provide, developing the reader's ability to identify new and viable options for services using the Internet....
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| Format: | Book |
| Language: | Undetermined |
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New York
Palgrave Macmillan
2004
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| Institutions: | Trung tâm Học liệu Trường Đại học Cần Thơ |
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| Summary: | Mastering e-Businessis an introduction to the key concepts and challenges of the internet and electronic business. It explores the fresh and dynamic set of resources that e-business can provide, developing the reader's ability to identify new and viable options for services using the Internet. This book focuses on the management issues relating to the subject and demystifies the e-revolution to clearly state the changing nature of the relationship between traditional business enterprises and e-business.Mastering e-Businesslooks beyond the bursting dot.com bubble and considers the long-term use of the Internet within our daily business and customer-focused lives. |
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