एपीए उद्धरण

Parente, D. (2004). Advertising campaign strategy: A guide to marketing communication plans. Mason, Ohio: Thomson / South-Western.

शिकागो स्टाइल उद्धरण

Parente, Donald. Advertising Campaign Strategy: A Guide to Marketing Communication Plans. Mason, Ohio: Thomson / South-Western, 2004.

एमएलए उद्धरण

Parente, Donald. Advertising Campaign Strategy: A Guide to Marketing Communication Plans. Mason, Ohio: Thomson / South-Western, 2004.