APA Citation

Lamb, C. W. (2006). Essentials of marketing. Mason, OH: Thomson/ South-Western.

Chicago Style Citation

Lamb, Charles W. Essentials of Marketing. Mason, OH: Thomson/ South-Western, 2006.

MLA Citation

Lamb, Charles W. Essentials of Marketing. Mason, OH: Thomson/ South-Western, 2006.

Warning: These citations may not always be 100% accurate.