01114nam a2200229Ia 4500 CTU_123891 210402s9999 xx 000 0 und d 212000 658.812 F855 Freemantle, David Incredible customer service : The final test David Freemantle London McGraw-Hill 1993 It doesn't matter how good a company's products or prices are-these days, a company must also offer incredible customer service. Freemantle provides managers with steps to implement a top-flight customer service program that includes workshops, goal-setting, audit trails, weekly reviews, brainstorming, rewards, and incentives. Emphasizing global thinking and global markets, Freemantle also presents examples and case studies of major international and local companies like British Airways, BMW, Mars Confectionary, and the Bank of Scotland Customer services. Case studies. Minh Trung tâm Học liệu Trường Đại học Cần Thơ