APA Zitierstil

Shimp, T. A. (2007). Integrated marketing communications in advertising and promotion. Mason, OH: Thomson/South-Western.

Chicago Zitierstil

Shimp, Terence A. Integrated Marketing Communications in Advertising and Promotion. Mason, OH: Thomson/South-Western, 2007.

MLA Zitierstil

Shimp, Terence A. Integrated Marketing Communications in Advertising and Promotion. Mason, OH: Thomson/South-Western, 2007.

Achtung: Diese Zitate sind unter Umständen nicht zu 100% korrekt.