Style de citation APA

Shimp, T. A. (2007). Integrated marketing communications in advertising and promotion. Mason, OH: Thomson/South-Western.

Style de citation Chicago

Shimp, Terence A. Integrated Marketing Communications in Advertising and Promotion. Mason, OH: Thomson/South-Western, 2007.

Style de citation MLA

Shimp, Terence A. Integrated Marketing Communications in Advertising and Promotion. Mason, OH: Thomson/South-Western, 2007.

Attention : ces citations peuvent ne pas être correctes à 100%.