Perreault, W. D. (2005). Applications in basic marketing: Clippings from the Popular Business Press. Boston, MA: McGraw-Hill/Irwin.
Chicago Style CitationPerreault, William D. Applications in Basic Marketing: Clippings From the Popular Business Press. Boston, MA: McGraw-Hill/Irwin, 2005.
MLA CitationPerreault, William D. Applications in Basic Marketing: Clippings From the Popular Business Press. Boston, MA: McGraw-Hill/Irwin, 2005.
Warning: These citations may not always be 100% accurate.