00907nam a2200229Ia 4500 CTU_131054 210402s9999 xx 000 0 und d 36.78 658.8 P455 Perreault, William D. Applications in basic marketing : Clippings from the Popular Business Press William D. Perreault and E. Jerome McCarthy (Author) Boston, MA. McGraw-Hill/Irwin 2005 This book provide a flexible and helpful set of teaching and learning materials. The clipping deal with consumer products and business products, goods and services, new developments in marketing as well as traditional issues,... Marketing,Trung tâm Học liệu ĐHCT Management Minh, Năm Trung tâm Học liệu Trường Đại học Cần Thơ