Cita APA

Arens, W. F. (2006). Contemporary advertising. NewYork: McGraw - Hill.

Chicago Style Citation

Arens, William F. Contemporary Advertising. NewYork: McGraw - Hill, 2006.

Cita MLA

Arens, William F. Contemporary Advertising. NewYork: McGraw - Hill, 2006.

Atenció: Aquestes cites poden no estar 100% correctes.