00941nam a2200205Ia 4500 CTU_141838 210402s9999 xx 000 0 und d 658.4012 E22 Eden, Colin Making strategy : The journey of strategic management Colin Eden and Fran Ackermann London Sage Publications 1998 It provides a much needed guide to the strategy-making process by: elaborating the key concepts and theories of strategic management; illustrating through case vignettes the issues inherent in the process of strategy making; and providing extensive and detailed practical guidelines on the methods, techniques and tools employed in the case vignettes. Strategic planning,Business planning,Industrial management Bạch Trúc Trung tâm Học liệu Trường Đại học Cần Thơ