Baran, R. J. (2008). Principles of customer relationship management. Mason, Ohio: Thomson/South-Western.
Chicago ZitierstilBaran, Roger J. Principles of Customer Relationship Management. Mason, Ohio: Thomson/South-Western, 2008.
MLA ZitierstilBaran, Roger J. Principles of Customer Relationship Management. Mason, Ohio: Thomson/South-Western, 2008.
Achtung: Diese Zitate sind unter Umständen nicht zu 100% korrekt.