Zikmund, W. G. (1999). Essentials marketing research. Fort Worth, TX: Dryden Press.
シカゴスタイル引用形Zikmund, William G. Essentials Marketing Research. Fort Worth, TX: Dryden Press, 1999.
MLA引用形式Zikmund, William G. Essentials Marketing Research. Fort Worth, TX: Dryden Press, 1999.
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