Cita APA

Pereault, W. D. (1999). Basic marketing: A global-managerial approach. New York: McGraw-Hill.

Citación estilo Chicago

Pereault, William D. Basic Marketing: A Global-managerial Approach. New York: McGraw-Hill, 1999.

Cita MLA

Pereault, William D. Basic Marketing: A Global-managerial Approach. New York: McGraw-Hill, 1999.