01753nam a2200241Ia 4500 CTU_162292 210402s9999 xx 000 0 und d 85 729.0688 M379 Martin, Jane D. Marketing basics for designers : A Sourcebook of Strategies and Ideas Jane D. Martin, Nancy KnooHuiZen New York John Wiley & Sons 1995 This book meets a great need in the design field for a professional marketing resource focusing on small design firms (1-4 person firms). This book was developed as a resource for these designers, to aid in finding new clients and marketing design services. It includes a basic, practicalreat need in the design field for a professional marketing resource focusing on small design firms (1-4 person firms). This book was developed as a resource for these designers, to aid in finding new clients and marketing design services. It includes a basic, practical approach, and takes into account that the typical interior designer is also managing an office and a variety of projects in addition to preparing a marketing strategy. It offers suggestions and guidance for marketing with such obstacles as limited funds, no time, and few resources, and includes a list of ideas to get readers started on their own marketing projects. Interior decoration firms,Design services,Công ty trang trí nội thất,Dịch vụ thiết kế Economic aspects,Marketing,Khía cạnh kinh tế,Tiếp thị United States,United States,Hoa Kỳ,Hoa Kỳ Thu,Qhieu Trung tâm Học liệu Trường Đại học Cần Thơ