Baker, R. J. (2006). Measure what matters to customers: Using key predictive indicators. Hoboken, N.J: Wiley.
Citación estilo ChicagoBaker, Ronald J. Measure What Matters to Customers: Using Key Predictive Indicators. Hoboken, N.J: Wiley, 2006.
Cita MLABaker, Ronald J. Measure What Matters to Customers: Using Key Predictive Indicators. Hoboken, N.J: Wiley, 2006.
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