01413nam a2200217Ia 4500 CTU_165981 210402s9999 xx 000 0 und d 35 658.4012 L112 La Piana, David Play to win : the nonprofit guide to competitive strategy David La Piana, with Michaela Hayes San Francisco Jossey-Bass 2005 Play to Win offers nonprofit leaders the help they need to develop their organization’s unique competitive advantages and to use the power of competitive strategies to build their organization’s capacity for advancing its mission. This book offers a clear description of competition and discusses its practical, ethical, and political ramifications within the nonprofit sector. It demonstrates how, by being a more effective competitor, a nonprofit can enhance its chances for both programmatic and financial success. Play to Win is filled with practical tools for assessing a nonprofit’s position in the marketplace and developing winning competitive strategies Strategic planning,Competition,Organizational effectiveness,Nonprofit organizations,Kế hoạch chiến lược,Sự cạnh tranh,Các tổ chức phi lợi nhuận Nguyên Trung tâm Học liệu Trường Đại học Cần Thơ